Intermountain Healthcare

“LUCK”

Received the GOLD Healthcare Digital Marketing Award, 2022.

Received the GOLD Muse Creative Award, 2023.

Client: Intermountain Healthcare
Role: Producer
Director: Chad Kirkland

Taking Utah weather in our stride, we had the challenge of working with (and around) extreme weather conditions while helping Karenna succeed. Showcasing her challenges and successes in her sport were important to convey the strong narrative this piece had. By focusing on her dedication and passion through the tears and smiles, we were able to deliver a piece that worked seamlessly alongside our VO.

Our biggest production challenge was tacking on an extra day to shoot due to weather challenges. However, even with production pushed one additional week, we were still able to deliver the piece on time.